Total Reviews18500
Winner Rating4.9
At a Glance
Quick summary of what each tool offers.
Ahrefs 4.9
Ahrefs is an industry-leading SEO tool for backlink analysis, keyword research, competitor analysis, and rank tracking.
PaidStarts at $99/mo
Serpstat 4.5
Serpstat combines SEO, PPC, and content marketing tools with competitive research capabilities.
FreemiumStarts at $69/mo
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Feature Comparison
In-depth look at capabilities and specs.
A
Featured
4.9(15000)
Ahrefs
Ahrefs is an industry-leading SEO tool for backlink analysis, keyword research, competitor analysis, and rank tracking.
Paid$99/mo
Pros
- Best backlink database
- Excellent keyword research
- Comprehensive site audits
- Great content ideas
Cons
- Expensive
- Steep learning curve
- No free tier
Key Features
Site Explorer
Keywords Explorer
Site Audit
Rank Tracker
Content Explorer
S
4.5(3500)
Serpstat
Serpstat combines SEO, PPC, and content marketing tools with competitive research capabilities.
Freemium$69/mo
Pros
- All-in-one platform
- Good AI features
- Competitive pricing
Cons
- UI can be overwhelming
- Limited US focus
Key Features
Keyword Research
Competitor Analysis
Site Audit
Backlink Analysis
Rank Tracking
Deep Dive
Pros, cons, and detailed breakdowns.
Ahrefs Analysis
What we like
- Best backlink database
- Excellent keyword research
- Comprehensive site audits
- Great content ideas
Drawbacks
- Expensive
- Steep learning curve
- No free tier
Serpstat Analysis
What we like
- All-in-one platform
- Good AI features
- Competitive pricing
Drawbacks
- UI can be overwhelming
- Limited US focus